2020全球最赚钱授权商排行榜显示,2020年共计有5家企业授权商品销售额突破100亿美元,有47家企业授权商品销售额在10-100亿美元之间,有89家企业授权商品销售额在1-10亿美元之间,其余9家企业授权商品销售额在1亿美元以下。
全球最赚钱的150家授权商榜单中,世界领先的品牌开发公司AuthenticBrands Group上升了两位,2019年授权商品销售额为123亿美元,这主要得益于该公司对Volcom、体育画报、巴尼斯纽约精品店和Forever 21等一系列关键性品牌的收购。
此外,Funimation、WHP Global、SEGA of America、Pinkfong、Toho、Sharper Image等公司均是首次登上2020全球授权商排行榜。
排行 | 企业名称 | 2019年零售额 |
1 | 华特迪士尼公司 | $54.7B |
2 | 梅雷迪斯公司 | $26.5B |
3 | Authentic Brands Group | $12.3B |
4 | 华纳传媒 | $11B |
5 | PVH Corp | $10.6B(E) |
6 | 通用品牌 | $7.1B |
7 | 孩之宝 | $6.9B |
8 | 维亚康姆公司 | $5.8B |
9 | 通用汽车公司 | $4.62B(E) |
10 | 三丽鸥 | $4.4B |
11 | 口袋妖怪国际公司 | $4.2B |
12 | 艾康尼斯品牌集团 | $4.2B(E) |
13 | 国际品牌管理与授权 | $4B(E) |
14 | 东映动画 | $3.9B |
15 | 蓝星联盟 | $3.5B |
16 | 美国国家橄榄球联盟 | $3.5B(E) |
17 | 花花公子 | $3.5B |
18 | Rainbow | $3.5B |
19 | 伊莱克斯集团 | $3.3B |
20 | 美国职业篮球联赛 | $3.2B(E) |
21 | Stanley Black Decker | $3.1B |
22 | Caterpillar | $3B |
23 | Pentland Brands | $3B(E) |
24 | 宝洁 | $3B |
25 | Sequential Brands Group | $3B |
26 | Kathy Ireland Worldwide | $2.9B(E) |
27 | 美国职业棒球大联盟 | $2.7B(E) |
28 | 法拉利 | $2.6B(E) |
29 | WildBrain | $2.5B |
30 | eOne Family Brands | $2.5B |
31 | WW International | $2.5B(E) |
32 | 惠而浦公司 | $2.2B |
33 | 福特汽车公司 | $2B(E) |
34 | 美泰 | $2B(E) |
35 | 乐高集团 | $1.9B(E) |
36 | NFL球员协会 | $1.9B |
37 | Spin Master | $1.8B(E) |
38 | U.S. Polo Assn./USPA Global Licensing | $1.7B |
39 | The Hershey Company | $1.6B |
40 | BBC Studios | $1.4B(E) |
41 | 芝麻作坊 | $1.4B |
42 | WHP全球 | $1.4B |
43 | 国家冰球联盟 | $1.3B(E) |
44 | Sunkist Growers | $1.3B(E) |
45 | MGA Entertainment | $1.2B(E) |
46 | Technicolor | $1B |
47 | NASCAR | $1B(E) |
48 | Perry Ellis International | $1B(E) |
49 | Pierre Cardin | $1B(E) |
50 | Ralph Lauren | $1B(E) |
51 | 可口可乐公司 | $1B(E) |
52 | WWE公司 | $1B |
53 | Dr.Seuss Enterprises | $998M |
54 | PGA | $909M |
55 | Energizer Brands | $892M(E) |
56 | Moomin | $839.9M(E) |
57 | The Emoji Company | $810.6M |
58 | Church& Dwight Co. | $770M |
59 | Focus Brands | $760M |
60 | Keurig Dr Pepper | $720M |
61 | 宝丽来 | $620M(E) |
62 | 拉加德集团 | $600M |
63 | Hearst | $580M |
64 | Telefunken | $539M |
65 | The Smiley Company | $538M |
66 | Scott Brothers | $532M |
67 | Welch's | $510M(E) |
68 | Discovery Inc | $501M(E) |
69 | Alpha Group | $500M |
70 | Sharper Image | $500M |
71 | Tommy Bahama | $500M |
72 | Michelin Lifestyle | $483M |
73 | Studio 100 | $469M |
74 | Pinkfong | $453M(E) |
75 | Fantawild Animation | $435M |
76 | The Goodyear Tire& Rubber Company | $430M |
77 | 美国足球职业大联盟 | $420M(E) |
78 | Activision Blizzard | $404M |
79 | Toho | $403.5M |
80 | Diageo | $400M |
81 | 摩托罗拉移动(联想子公司) | $396.9M(E) |
82 | 索尼影业消费品 | $360M |
83 | Mars Retail Group | $340M(E) |
84 | Eastman Kodak Company | $338M |
85 | Ironman | $337M(E) |
86 | 日产汽车公司 | $330M(E) |
87 | Animaccord | $327.1M |
88 | Skechers USA | $310M |
89 | 4K Media | $300M(E) |
90 | VIZ Media | $282M |
91 | 大众 | $280M(E) |
92 | BuzzFeed | $260M |
93 | John Deere | $260M(E) |
94 | Shanghai Skynet Brand Management | $257M |
95 | TGI Fridays | $255M |
96 | Conde Nast | $250M |
97 | The World of Eric Carle | $250M |
98 | General Mills | $250M(E) |
99 | The Ohio State University | $232M |
100 | Sports Afield | $228M |
101 | 百威英博 | $225M |
102 | Golden West Food Group | $222.5M |
103 | Boy Scouts of America | $219M(E) |
104 | 百力通公司 | $215M |
105 | Crayola | $215M(E) |
106 | Pocket.watch | $215M |
107 | 兰博基尼 | $210M(E) |
108 | Art Brand Studios | $200M |
109 | Carte Blanche Group | $200M |
110 | Funimation | $200M |
111 | Girl Scouts of the U.S.A | $200M(E) |
112 | JCB | $200M(E) |
113 | KISS Catalog | $200M |
114 | Roto-Rooter | $200M |
115 | Santoro Licensing | $180M |
116 | Smithsonian | $179M(E) |
117 | Melitta | $170M |
118 | Silvergate Media | $170M |
119 | Kawasaki Motors Group | $165M(E) |
120 | Perfetti Van Melle | $162M |
121 | Reynolds Consumer Products | $160M(E) |
122 | Crunchyroll | $150M(E) |
123 | Wolfgang Puck Worldwide | $148M(E) |
124 | Gold's Gym | $147M(E) |
125 | Aardman Animations | $140M(E) |
126 | LA-Z-BOY | $140M(E) |
127 | Talpa Global | $135.1M(E) |
128 | Beam Suntory | $135M(E) |
129 | Tony Roma's Famous Ribs | $130M(E) |
130 | Hamilton Beach Brands | $125.4M(E) |
131 | AgfaPhoto | $125M |
132 | The Astrid Lindgren Company | $124M(E) |
133 | V&A | $111.4M |
134 | Games Workshop | $110.2M |
135 | ITV Studios | $108M |
136 | Finsbury Food Group | $104.9M(E) |
137 | Cold Stone Creamery | $102.7M(E) |
138 | Newman's Own | $101M |
139 | Black Flag | $100M(E) |
140 | PepsiCo North America | $100M(E) |
141 | ZAG | $100M(E) |
142 | The Scotts Miracle-Gro Company | $98M |
143 | Moose Toys | $85M |
144 | Rovio Entertainment Corporation | $82.1M(E) |
145 | Mack Truck | $75M(E) |
146 | SEGA of America | $73.8M |
147 | U.S. Army | $70M |
148 | Biltmore | $69.3M |
149 | Acamar Films | $68.8M |
150 | Rust-Oleum Corporation | $65M |
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